Every day millions of children are going hungry and we’re committed to helping to end this tragedy. Through Helping Kids in Need™, we support multiple A+ rated charities around the world. Every time someone pays for their membership, we improve the lives of children. At the local level, our family of Lifestyle Consultants give back through our "Days of Caring". We come together to volunteer for food drives, clothing drives and other charitable events that provide hope to children struggling in our local communities.